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Day of the Doon XVI ~ General Admission

Day of the Doon XVI ~ General Admission

Saturday, September 29th

Our annual winemaker dinner and vineyard tour, hosted by Randall Grahm at our estate, Popelouchum, in San Juan Bautista, CA.

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Get your tickets now! Day of the Doon will be hosted on Saturday, September 29th, and we will be celebrating in great style.

The event (in its sixteenth iteration!) will be held for the seventh time at Randall Grahm’s San Juan Bautista Estate Vineyard and Farm, Popelouchum. It will be a magical late afternoon and evening affair. Guests will have a guided tour of the Popelouchum Estate, before sitting down to dinner between the Grenache Gris and Grenache Blanc vines.

Randall Grahm said, “Day of the Doon events have always been perhaps a bit theatrical, but the intent of recent years’ celebrations has been to set aside theatricality for its own sake. Sharing Popelouchum with our dear friends, we proclaim our unremitting dedication to the discovery of the terroir of this very special place, and to letting the land speak in its own unique voice."

We are so excited to continue to host this event at Popelouchum (the Mutsun language word the Ohlone natives historically used to denote the general vicinity of the site, its secondary meaning “paradise"), representative the fulfillment of a grand dream of a vin de terroir. It is hard to express how utterly magical the place is - you will have to see for yourself the amazing energy of this unique site.

*** We will be outside at Popelouchum, so be sure to dress in comfortable walking shoes with good traction and BRING WARM CLOTHING (the layered look is always the way to go), sun hats, sunglasses, and sunscreen as well. ***

WHEN: Saturday, September 29th

TIME: You are welcome to arrive as early as 3pm, which is when we will start serving wine at our welcome reception.

Estimated end time: 8pm

WHERE: 543 Mission Vineyard Rd., San Juan Bautista, CA. Detailed directions to follow via email for confirmed ticket holders. We do not recommend using services such as Google Maps to locate the property.


$200 per person.

Wine Club Member Discounted Price: $150 per person. Members may purchase up to three additional tickets at the discounted wine club price.

Ticket price includes sales tax and gratuity, plus an exclusive Popelouchum farm product and other special surprises. Space is limited. Remember, it's 21 and up to attend our biggest event of the year.

Tickets will not be mailed for this event.

Wine Club Members - you must be logged in to purchase your tickets and you must be on the ticket page titled "Wine Club Member Only Ticket". The page you are currently viewing is the General Admission Ticket. If you are having difficulties placing an order or would like to become a club member (There is no fee to join!), please call us at 888.819.6789


The passed appetizers and multi-course feast will be heavily dictated by the seasonal bounty of our garden at Popelouchum. The below is subject to change based on seasonality. This year, we are thrilled to partner with Feel Good Foods, the Santa Cruz gold standard when it comes to farm dinners!

Passed Appetizer Reception

Skirt Steak, Chili Jam & Radicchio

Crispy Seaweed with Ahi & Cucumber Crudo

Grilled Bread with Heirloom Tomatoes, Burrata & Fried Padrón Peppers

Pairings: La Famille de la Bulle-Moose de Cigare

Photo by @sielburt

Family-style Salad

Lettuce, Endive, Figs, Strawberries, Walnuts & Garden Variety Cheese's Black-eyed Susan

Companion Bakeshop Bread & Popelouchum Olive Oil

Pairing: 2016 Vin Gris de Cigare Réserve

Family-style Dinner

Lamb Chops marinated in Lavender, Marjoram, Rosemary & Thyme with Skordalia & Black Olive Tapenade

Wild King Salmon wrapped in Fig Leaves with Meyer Lemon & Herb Relish

Vegetarian Main Course: Stuffed Pepper with Quinoa, Greens, Olives & Feta

Fresh Sweet Corn, French Filet Beans, Basil, Roasted Tomato Smoked Paprika Vinaigrette

Bucatini Pasta, Bellwether Farm's Carmody, Sun Gold Cherry Tomatoes, Chives

Side-by-side pairing: 30th Anniversary Vintage 2013 Le Cigare Volant & 2013 Le Cigare Volant Réserve


Mini Seasonal Fruit Galettes with Maple Whipped Cream

Paired with: 2017 Viognier, “Vin de Glacière"

Wine pairings will be available for purchase by the bottle and case throughout the event and shipped gratis from the Mothership in Santa Cruz in the days following the event.

Click here to view photos on our Facebook page from last year's event 

All photos above by Julie Cahill unless otherwise stated.

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Day of the Doon XVI ~ Wine Club Member Only Ticket
This ticket has wine club exclusive pricing. Members, please log in to purchase. To join and buy at this price, please call 888.819.6789.